About Swale

From its enviable position on the north coast of Kent, the Borough of Swale’s 140 square miles take in the towns of Faversham, Sittingbourne and Sheerness, an extensive rural hinterland which includes the whole of the Isle of Sheppey, plus part of the Kent Downs Area of Outstanding Natural Beauty.

Just 45 miles from London – around an hour via high speed rail link – the Borough is perfectly placed to capitalise on its national and international capabilities, with the A2, M2 and international ferry ports providing excellent connectivity. The county town of Maidstone and the historic cities of Canterbury and Rochester are all within easy reach, as well as the Bluewater Park shopping centre at Greenhithe, cross channel links at Ashford, Folkestone and the ports of Dover and Ramsgate.

Swale’s overall rank on the 2019 Indices of Deprivation is 69 out of 317 local authority areas in England, meaning that on average our residents’ socioeconomic wellbeing is among the lowest 25% of areas in the country. This overall figure masks considerable variation within the Borough, with affluent and up-and-coming areas sitting alongside some of the worst-off neighbourhoods in the country.

The Borough’s close proximity to London, and its relative affordability compared with neighbouring areas, make it an attractive destination for relocation.